Telemundo Media announced the appointment of veteran marketing and communications executive David Alvarado as vice president of entertainment publicity. Alvarado is based in Miami will now be responsible for leading the publicity efforts for Telemundo?s alternative and prime time programming and productions, as well as working closely with Telemundo?s talent department to strategically position Telemundo?s prime time stars across electronic, print and online media platforms. He is in charge of developing cross-functional efforts in partnership with Telemundo Studios and the non-scripted production teams, as well as the execution of internal cross promotions efforts among Telemundo Media?s network shows, stations, affiliates, digital media, and the NBCUniversal properties. Alvarado will oversee publicity strategies for all network program launches including press events and tours aimed at maximizing exposure and visibility for the Telemundo properties across multiple media outlets. (Release)
Widmeyer Communications announced the promotion of Marina Stenos to vice president and director of Widmeyer?s PreK-12 team in its New York City office. In addition Tracey Bryan joins the PreK-12 team as vice president. Stenos has been a communications professional for nearly 20 years, working with varied clients. At Widmeyer, Stenos oversees NYC-based non-profit clients focused on science, technology, engineering and mathematics (STEM) and various arts and philanthropy issues. Before joining Widmeyer, Bryan was President/CEO of The Bridge of Southern New Mexico, a cross-sector partnership designed to bring leaders in business, economic development and education together to solve the problem of elevated high school dropout rates. (Release)
Simon & Schuster has named Doug Stambaugh to the newly-created position of vice president, global eBook market development and strategy.? He has been with Simon & Schuster Digital since 2007, most recently as vice president of business development. In an internal email, the company said that, in his new roll, Doug will ?help us further develop our ebook business in a manner that best positions us for success in all our markets around the world. He will work with sales colleagues from each of our companies to identify and evaluate opportunities for retail expansion, and new partnerships, digital channels, and publishing initiatives. He will develop company-wide strategies, policies, and best practices for all our domestic and international publishing units in areas ranging from terms and pricing to digital rights management, technology platforms and new business models. He will assist our teams from legal, sales, technology, and operations in opening up new accounts and in negotiations with existing retailers, and will help all our divisions around the world to work in a unified fashion with our common retailers.? (goodereader.com)
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